Last month my blog turned 3 years old and whilst I could consider myself a total professional blogger (hah! as if) , truth is I still get confused over half of the technical terms, rules and regulations surrounding this job. There are however I few things I learnt along the way and I thought it'd be fun to share just how oblivious I was to what blogging really meant and how hard it actually is. Someone please tell me they were just as clueless?
1 - There's more to it than it looks
We hear it and read it many times. "It's just a couple of photos and some text, what's so hard?" and yeah, I can totally see it from an outsider point of view as it's difficult to really see what goes on behind the scenes when you're a blogger. Any job that looks even slightly glamourous triggers this idea that the whole experience is so fancy and cool when in reality..it's really not.
Even when I started all I did was literally take a couple of (awful) photos and add a little text and boom, I thought I had it all figured out. Boy was I wrong! Scheduling? Editing? Promoting? Replying to endless emails? I had no idea.
2 - Quality over quantity
When we first start blogging we all get told the same thing - posting regularly and often is key. Now, I feel like there's a little something that is worth saying: 'regularly' doesn't mean every day or every other day. I used to post for the sake of it sometimes because I felt obligated to put anything out there in order to remind people that I still exist. Bit sad innit?
Now I am happy to go even 5 days or a week without anything on here because I want to keep a certain quality up. My blog is by no means perfect, I definitely have a lot to learn and still improve, but I feel like my bar is set high enough for me that I don't want to disappoint and deliver something that is quite frankly crap.
3 - You'll earn less compared to how much you spend on it
After 3 years of blogging I made my first £100 on affiliate links last month. I don't even want to remember how much money I spent on my blog between products purchased for review purposes and blog designs! eeek.
Do I regret any of it? Not one bit.
4 - Don't be shy about promoting it
I was one of those people who cringed at the thought of tweeting " hey guys there's a new post!" because I really hated the thought of sounding desperate for someone to click my link. I will admit I'm still not one of those bloggers who promotes a new post every other hour but I'm more than happy to tweet 3-4 times a day to give a shout out to a recent post. People scroll and half the time don't even read what your write so you really need to try and grab their attention. What's the point in making banging content if no one reads it?!
5 - Learn the basics of SEO
Oh dear..this one. I literally had no idea what SEO even meant until last year. How bad is that?! I feel like I lived under a rock for most of my blogging life and I face palm hard whenever I think of it.
Honestly, Pinterest has a million and one post telling you how to nail your SEO from day 1 so take five minutes out of your day to just learn right from the start, it will make a massive difference!
Jumper - La Redoute
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Lipstick - Revolution Liquid Lipstick in shade Reign
Messy hair - Courtesy of the wind